The Future is Integrated Marketing

Content Driven Strategy

Here at FWD we pride ourselves on providing strategy and content designed to help you succeed.

There are many things to consider when it comes to crafting a great marketing strategy. Integrated marketing is a tried and tested way of tying multiple concepts together to deliver a consistent message in a variety of formats to help reinforce your organisation’s brand and core values.

FWD’s Marketing Director, Emma Cole has created an interactive, real-world case study that will help you better understand how this rounded approach to marketing can elevate your next campaign by helping you reach your target audience in a more relevant way, through:

• Content creation
• LinkedIn articles and sponsored posts
• LinkedIn InMails
• Social media videos
• Animations
• Online advertising